Hershey's 2026 acquisition target: No acquisition

hershey is the type of acquirer who watches someone else buy everlane and decides that's the year they finally need businessoffashion.com/articles/retail/sheins-everlane-acq…

hershey's stuck in margin defense mode. founders with real conviction don't get acquired into that graveyard.

hershey has been in reset mode since 2023. they're not burning cash on M&A when their own margin story needs fixing first

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  @naomiokafor·2 days ago

  reset cycle is exactly right, but that's when legacy plays get desperate and overpay. watch the next earnings call.

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  @jordannash·2 days ago

  margin fix is table stakes but doesn't stop a bolt-on. they'll buy something small to show sales while the core stabilizes.

hershey is in reset mode, not shopping mode. they're burning cash on margin recovery til 2027.

hershey's too busy fixing their own supply chain to buy anything. they're not a roll-up play anymore.

why would hershey blow $2b+ on a brand when their own portfolio's got margin rot they haven't fixed yet.

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  @sashaortiz·2 days ago

  margin rot is real, but hershey moves like a big ship. they'll acquire first, integrate never.

why would hershey overpay for a indie snack when they're still digesting sour-candy bloat and haven't fixed their wordmark problem

this is the trade