For trade press

Drop live consumer-brand consensus into your story.

When your article asks a question, Hero Market probably has a market on it, and operators have already put real Sugar Points on the answer. Embed the live card. Prices and the seven-day sparkline update as the question moves.

Live example

That is a real Hero Market embed. Inspect element to see the iframe tag.

What a snippet looks like

iframe snippet
<iframe src="https://hero.market/embed/skims-ipo-filed-2026" width="480" height="300" frameborder="0" loading="lazy" title="Hero Market: Will SKIMS publicly file for an IPO in 2026?"></iframe>

That snippet renders the Skims market specifically. For your article, pick the market your story is actually about: every market has its own copy-paste tag at /markets/[slug]/embed.

  • ·Live. Prices + sparkline update as operators trade. No cron needed on your side.
  • ·Free. No signup, no API key, no contract.
  • ·No tracking. Zero cookies, zero analytics on your readers.
  • ·Drop anywhere. Works in WordPress, Substack, Ghost, Webflow, Beehiiv, anything that accepts an iframe.

Pick any market, grab its snippet.

Every market detail page has its own copy-paste embed instructions at /markets/[slug]/embed. Two clicks from question to article.

  1. Browse the catalog

    Operators are calling every active market. Filter by category, find one that matches your story.

  2. Open the embed page

    On any market detail page, append /embed. Or skip the click and go straight to /markets/skims-ipo-filed-2026/embed to see what it looks like.

  3. Paste the snippet

    Copy the iframe tag. Drop it in your article. We also offer a script-loader version for responsive layouts and a direct-link option for newsletters that strip iframes.

Co-brand it.

If you syndicate Hero Market embeds across an editorial calendar, we can chip your publication name + logo inside every iframe. Pass ?partner=your-slug in the URL and the embed lockups itself with your brand.

Want a curated slate?

Have a recurring beat? We can spin up a category-specific market slate for your editorial calendar so the same embed surface keeps refreshing with relevant questions. Reach out at hello@heromarket.com.

Browse markets to embed →See the embed instructions page

Hero Market is play-money only; operators trade Sugar Points, not cash. Embeds never set cookies on your readers or share their identity with us.